Texturae

ART PIECES ON WALL

An Italian brand, a bold innovator in the world of wall decoration, Texturae is an expression of the experimentation of artists from various disciplines and nationalities, which results in true works of art on the wall.

Imaginary worlds, outside of time and space, transform the walls of the house into a story that unfolds every day and is expressed in an artistic key. Poetic murals, narrative visions, theatrical-flavored scenography invade everyday space, making it a tabernacle of wonders.

Texturae invites you to immerse your gaze and enjoy the meditative experience that arises from the dialogue between surfaces through the language of colors and shapes typical of art.

Creating infinite possibilities, thanks to the generative power of decoration, allows you to travel to unexplored lands and imagine lives far from our own.

THE COLLECTIONS

Texturae's formal research is expressed in collections specifically designed to enter into dialogue with the imagination. Dreamlike and evocative landscapes, geometric canvases, reinterpretations of the botanical world but also sculptural drawings and reproductions of material surfaces, works made by hand or through digital tools. The variety of the offer develops with a sense of movement and continuous transformation since the proposed content is not so much a form, but one or more emotions of the human soul that find expression in art.

MEDITERRANEAN DNA

Texturae was born in 2016 in Reggio Calabria as an evolution of the entrepreneurial experience that years before had given life to Karpeta, a company dedicated to the production of carpets. The founder, Daniele Morabito, had transformed the family passion for collecting antiques and his personal interest in furniture into an innovative brand dedicated to excellence. His careful observation of the market and new trends had not failed to notice the potential of wallpaper that from a simple decorative covering could become an element of emotional design. The study of color, the eye constantly fascinated by textures and patterns, has almost spontaneously produced that movement of the gaze that from the carpet rises towards the wall imagining to decorate it as a continuum of the floor.

INNOVATION AND AUDACITY

It was 2014 when the idea took shape and after two years of research and deep work on both the artistic and productive level, Texturae was launched in Milan during the Fuorisalone, immediately standing out for its innovative spirit and propensity to work with multifaceted and international artists, united by an evocative language that involves the imagination.

In recent years, Texturae has continued its growth path with important artistic collaborations and corporate investments in research and development to offer increasingly sustainable and high-performance innovative materials and increase the intangible value of the brand through relationships and awareness.

PATHS AND COLLABORATIONS

Texturae's manifesto has always been the search for new decorative languages. Deliberately staying outside the visual comfort zone leads to the ability to dialogue with those who have made experimentation the leitmotif of their path. For this reason, Texturae has always interfaced with a panorama of international artists, coming from different disciplines, but all united by the desire to propose a new interpretation of space. Living is no longer just filling a room with familiar objects, but becomes covering rooms with one’s own aesthetic vision. Telling oneself through decoration is an expressive declaration of one’s being, of one’s own personal adventure in the world through the intimate yet universal language of art.