events Design Week 2018 territory

AGENDA

17.04.2018 - 22.04.2018

Garance Vallée, Pretziada

presents: Terra / A Familiar Place

Art+Design

5vie event

physical event

Garance Vallée

meet the _Designer

Garance Vallée

projects:

1 events

Pretziada

meet the _Designer

Pretziada

projects:

1 events

This audacious project reveals the result of the creativity and imagination of Garance and confirms that this talented designer is definitely someone to keep your eye on.

– Adel Feich, Milk Decoration

With the purpose of supporting the young creative worldwide talents, in occasion of the Milano Design Week, Martina Gamboni uses to open the doors of Strategic Footprints’ headquarter and commit a room for a site specific installation to a new designer. One of the protagonists of this edition has been Garance Vallée, a 24 years old French designer and illustrator who took over the room, previously dedicated to the English designer duo Campbell Rey and Gupica. Garance did her Fuorisalone debut with “Terra”, an interior design project conceived for a meeting room, focused on the connections between men and nature, in a temporal path that goes from the primordial nature to the Greek-Roman era, as symbolic reference to the relationship between past and future.

Design by Garance Vallée
Project management Strategic Footprints
PR&Communication Strategic Footprints
Photo credits Mattia Iotti


“A Familiar Place is our attempt at time-travel. With the simple act of offering a piece of bread, we invite the viewer into our own world. A world made of foreign concepts and ideas, but based entirely on the notion of our shared humanity.”

– Kyre Chenven and Ivano Atzori, Pretziada

As landmark for the design world, during the Milano Design Week, the rooftop of Strategic Footprint’s headquarter uses to host a new special project every year. Following a deep research between the most interesting independent brands around the world, Martina Gamboni invited the Sardinian-Californian duo Pretziada to create a site specific installation that represented the Sardinian corner in Milan. The design duo focuses its work on the research and development of the Sardinian traditional craftsmanship, involving local artisans and international designers and architects to bring this authenticity to the rest of the world. “A Familiar Place”, designed by Kyre Chenven ad Ivano Atzori, focused on the theme of the purity of human relationships seen as hospitality and the concept of humanity based on the interaction and mutual respect of different worlds.

Design by Pretziada
Project management Strategic Footprints
PR&Communication Strategic Footprints
Photo credits Mattia Iotti



The installations are on view starting on Monday 16 April, from 10.30 to 19.00, until the end of Milano Design Week. The work created in the meeting will remain in place throughout the rest of the year.